Total Energy Resources
Utility Supplier & Broker

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Project Role & Scope
- Custom Website Design
- WordPress Website Development
- Strategy & Content Planning
- Search Engine Optimization & Research
- Personalized Training
Details
The Total Energy Resources team had a website, but it wasn’t serving their business or their potential customers. They needed a redesign to elevate their brand and give visitors an easy way to inquire about energy rate quotes.
We wanted to highlight the company’s Pittsburgh roots while also communicating their growth and expansion into new markets. I started with a brand refresh by creating some styleboards to set the tone for photos, colors, and typefaces. Then I translated that into page layouts for the website.
Search visibility was a focus as well – including some keyword research and competitive analysis. The client incorporated the keyword research recommendations into their website content to help give them a boost in search ranking.
Working with local companies in Pittsburgh is always a pleasure! I loved helping Total Energy Resources improve their online presence and visibility.


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